News publications and other organizations are encouraged to reuse Direct Relief-published content for free under a Creative Commons License (Attribution-Non-Commercial-No Derivatives 4.0 International), given the republisher complies with the requirements identified below.

When republishing:

  • Include a byline with the reporter’s name and Direct Relief in the following format: "Author Name, Direct Relief." If attribution in that format is not possible, include the following language at the top of the story: "This story was originally published by Direct Relief."
  • If publishing online, please link to the original URL of the story.
  • Maintain any tagline at the bottom of the story.
  • With Direct Relief's permission, news publications can make changes such as localizing the content for a particular area, using a different headline, or shortening story text. To confirm edits are acceptable, please check with Direct Relief by clicking this link.
  • If new content is added to the original story — for example, a comment from a local official — a note with language to the effect of the following must be included: "Additional reporting by [reporter and organization]."
  • If republished stories are shared on social media, Direct Relief appreciates being tagged in the posts:
    • Twitter (@DirectRelief)
    • Facebook (@DirectRelief)
    • Instagram (@DirectRelief)

Republishing Images:

Unless stated otherwise, images shot by Direct Relief may be republished for non-commercial purposes with proper attribution, given the republisher complies with the requirements identified below.

  • Maintain correct caption information.
  • Credit the photographer and Direct Relief in the caption. For example: "First and Last Name / Direct Relief."
  • Do not digitally alter images.

Direct Relief often contracts with freelance photographers who usually, but not always, allow their work to be published by Direct Relief’s media partners. Contact Direct Relief for permission to use images in which Direct Relief is not credited in the caption by clicking here.

Other Requirements:

  • Do not state or imply that donations to any third-party organization support Direct Relief's work.
  • Republishers may not sell Direct Relief's content.
  • Direct Relief's work is prohibited from populating web pages designed to improve rankings on search engines or solely to gain revenue from network-based advertisements.
  • Advance permission is required to translate Direct Relief's stories into a language different from the original language of publication. To inquire, contact us here.
  • If Direct Relief requests a change to or removal of republished Direct Relief content from a site or on-air, the republisher must comply.

For any additional questions about republishing Direct Relief content, please email the team here.

Two Years After the Tubbs Fire, A New Blaze Threatens Sonoma Residents

Aided by strong winds, the Kincade Fire reached 10,000 acres on Thursday morning.


California Wildfires

A firefighter, part of CAL FIRE's response to the Kincade Fire, takes in the blaze. (Photo courtesy of CAL FIRE San Luis Obispo)

A wildfire racing through Sonoma County is forcing hundreds to evacuate.

The Kincade Fire sparked in the brush outside Geyserville, in the northern part of the county, on Wednesday night. Propelled by forceful winds, the blaze grew quickly, reaching 10,000 acres – with 0% containment – on Thursday morning.

About 1,700 people – including the entire city of Geyserville – were ordered to evacuate.

Earlier that afternoon, PG&E had shut down power to large swathes of Northern California, including parts of Sonoma County, in an attempt to prevent wildfires from breaking out.

After a slow start, California’s fire season has quickly heated up. Blazes have broken out across the state, some threatening densely populated areas like the San Fernando Valley.

Hundreds of thousands of Californians have lost electricity as the state’s main providers, fearful of strong winds and the potential for downed power lines, took preemptive measures to prevent wildfires precisely like this one. Residents of seven counties in central and southern California are facing similar shutoffs.

Both wildfires and blackouts can be calamitous for public health. Wildfires exacerbate respiratory conditions and other ailments, and interrupt the continuum of care needed to manage chronic diseases. Blackouts force many health care providers to close their doors, jeopardize expensive medications, and can even prove fatal for people dependent on medical devices.

Just two years ago, the Tubbs Fire roared through Sonoma, Napa, and Lake Counties, killing 22 people, displacing thousands, and, in hard-hit Santa Rosa, causing an increase in health problems and economic instability.

Naomi Fuchs, CEO of the Santa Rosa Community Health Center, said providers had seen an increase in both medical and mental health issues in the past two years. The health center lost one of its clinics to the fire.

In response to the Kincade Fire, Direct Relief has reached out to health care partners within 60 miles of the blaze to offer assistance, along with two evacuation centers and the California Governor’s Office of Emergency Services. During emergencies, the organization makes its inventory – which includes air purifiers, N95 masks, and medicines and supplies frequently requested during emergencies – available to health centers, clinics, and other organizations throughout the affected area.

Direct Relief will continue to monitor the situation and respond as needed.

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