- Direct Relief has committed $1 million to both Hurricane Ida and wildfire response efforts and is making medical aid available to health facilities on each coast.
- The organization launched an online campaign to promote the Covid-19 vaccine in the United States.
- Direct Relief and the AbbVie Foundation are awarding $1.8 million in grants through Direct Relief’s newly established Fund for Health Equity.
- A charter flight of medical aid has arrived in Haiti, and Direct Relief is providing more than $1 million in emergency grant funding to on-the-ground groups.
The situation: Hurricane Ida made landfall on the Gulf Coast as a Category 4 hurricane, causing widespread power and communications outages.
The response: Direct Relief has pledged $1 million to Hurricane Ida response efforts and is preparing to deploy backup power solutions such as solar-powered refrigerators to health care organizations. The organization is also making its extensive medical inventory available to Gulf Coast healthcare organizations. CrisisReady, a joint initiative between Direct Relief and the Harvard T.H. Chan School of Public Health, is working to understand better how power outages affect vulnerable residents.
The impact: The funding, backup power options, research and analysis, and medical inventory are designed to help on-the-ground groups provide medical aid to displaced or affected communities in the wake of the disaster.
The situation: The Dixie and Caldor Fires have burned hundreds of thousands of California acres and caused untold damage to homes and health, with more wildfires burning around the country.
The response: Direct Relief is committing an initial $1 million to support safety net providers and responders in fire-affected communities. The organization is coordinating with partners to assess community health needs and work on mapping and analyzing wildfire risk, social vulnerability, and population movement in areas affected by fires.
The impact: The goal is to meet the health-related needs of fire-affected communities across the United States.
The situation: Members of minority groups and other underserved communities experience worse health outcomes and have less access to health care than the general population – longstanding inequities that the Covid-19 pandemic has only compounded.
The response: Direct Relief established the Fund for Health Equity to provide funding to on-the-ground organizations fighting these inequities. The first grant recipients, funded by Direct Relief and the AbbVie Foundation, have been announced.
The impact: The first round of funding supports ten health centers and free and charitable clinics to diversify the health care workforce, reduce disparities, and establish or expand innovative care models.
The situation: While most people in the U.S. are planning to get vaccinated against COVID-19, some are holding out. They might need more information o distrust public health recommendations based on past experiences. While the reasons vary, the result is that more people are unnecessarily getting sick and ending up in hospitals.
The response: In partnership with Facebook’s Data for Good team, Direct Relief launched an online campaign to promote the Covid-19 vaccine in the United States. The campaign reached approximately 2 million adults ages 18-40 in states with low vaccine confidence.
The impact: A survey of people who saw the campaign found that particular messages effectively combat vaccine hesitancy. The ads that spoke to social norming, social responsibility, and vaccine safety performed the best. The campaign results were published on Direct Relief’s website as a resource to help others design future message strategies.
The situation: Responders continue to provide aid in the aftermath of the magnitude 7.2 Haiti earthquake that killed more than 2,200 people and affected many thousands more.
The response: Direct Relief has approved more than $1 million in emergency grants for health care personnel responding to the Haiti earthquake. Seventy-nine tons of critical medical supplies, including PPE, wound care, medical-grade freezers, and other items, were shipped to the country via a dedicated FedEx charter flight.
The impact: In total, more than 192 pallets of Direct Relief medical aid are in Haiti, en route, or ready for deployment.
The United States
- Over the past two weeks, Direct Relief delivered 718 shipments to 480 healthcare organizations in 46 states and territories, totaling $2.7 million in value and more than 5,300 pounds.
- During that time, $895,000 in grants was distributed.
Around the World
- In the past two weeks, Direct Relief has made 51 shipments to 28 partners in 20 countries, totaling $64.9 million in value and more than 133,000 pounds.
- During the same period, $636,000 has been granted.
- Direct Relief is in the process of shipping 500 full midwife kits and 300 resupply kits to partners in 16 countries, including Nepal, the Bahamas, Nigeria, and Paraguay.
In Other News
- Future, the rapper, held a benefit concert for Direct Relief’s efforts in Haiti.
- Buccaneers running back Leonard Fournette is donating $100,000 to Hurricane Ida relief efforts.
- The Pokemon community raised more than $25,000 for Direct Relief’s new Fund for Health Equity.